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LOEWE 180th Anniversary
180 years of LOEWE. A cast of artists and friends of the House celebrates almost two centuries of craft and leather excellence, alongside a playful lion motif that nods to the meaning of Loewe, the German word for lion. With Sissy Spacek, Giselle, Salma Abu Deif, Julia Garner, Kara Walker and Kara Wai.
The idea
Reference notesLoewe marks its 180th anniversary with a series of artist portraits and close-ups of its bags. Brief, casual comments from the shoot make the birthday greeting feel like a behind-the-scenes moment.
Format
Anniversary cast portrait film