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SO WE MADE A JACKET… DROPPING THIS FRIDAY. 2PM EST EARLY ACCESS 3PM EST GENERAL PUBLIC SIGN UP OR MISS OUT.
Ideas and formats brands keep coming back to.
The idea
Reference notesThe creator invites people on the street to try on the brand’s jacket. Their comments on the fit and quality mix with playful banter, while the jacket is shown on different people.
Format
Street try-on and reaction video