THE DRESS CODE IS DIFFERENT 🚨‼️

THE DRESS CODE IS DIFFERENT 🚨‼️ UNDERDRESSED🛂🦠🆘 DENIED ACCESS🚫🤬⚠️ PUNKANDYO™️ CHINO SHORTS 🌴 MORE COLORS OTW 🟨🟦🟧🟩🟥⬛️ WICH ONES UR FAVOURITE?? GO KNICKS!! 🏀

Humour Product-focused Film grain Product reveal One location Outdoor Streetwear Campaign trailer

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Patterns in this Creative

Ideas and formats brands keep coming back to.

Dress codeExplore this pattern

The idea

Reference notes

A door guard checks people waiting outside and decides who gets in based on their shorts. Blue shorts and a Knicks-colored look get approval, while other outfits are turned away.

Format

Dress-code gatekeeper skit

794K0:10

adidas

Bigger. Bolder. XLG.

HumourProduct-focusedFootwear

1.5M0:55

Supreme

Nik, New York, 2026

HumourDocumentaryOn location

833K0:11

Broken Planet

we live sunday 2nd march, 8pm uk time

Product-focusedLarge castOn location

1.6M0:53

Supreme

Supreme/ICE Hoops FX Arcade Machine, 2025

HumourParticipation / ChallengeProduct-focused

1M0:14

SKIMS

Coming June 5: The Ultimate Hips. Introducing a brand new hip-enhancing solution for your perfect hourglass figure.

HumourProduct-focusedUnderwear

1.6M1:44

Supreme

Supreme®/Nike SB Air Max 2 CB ’94 Low, Los Angeles, 2026

CollaborationProduct-focusedFootwear

714K0:10

Broken Planet

paris settings🤞new drop this sunday, april 19, 8pm uk time ⏳

On locationOutdoorStreetwear

456K0:11

Broken Planet

a movie 🇲🇦

On locationOutdoorSmall cast

722K0:23

SKIMS

@LonnieTheHawk for SKIMS Mens. The legendary golfer is back for one more round, and this time, he’s wearing SKIMS.

HumourProduct-focusedCelebrity-led

345K0:21

SKIMS

@lonniethehawk for SKIMS Mens takes over Times Square.

HumourProduct-focusedStorytelling

599K0:10

adidas

Makes you look twice 👀

Product-focusedFootwearProduct reveal

479K0:08

Lems clothing

It’s finally available!!

Product-focusedProduct reveal

THE DRESS CODE IS DIFFERENT 🚨‼️

Patterns in this Creative

More like this

Bigger. Bolder. XLG.

Nik, New York, 2026

we live sunday 2nd march, 8pm uk time

Supreme/ICE Hoops FX Arcade Machine, 2025

Coming June 5: The Ultimate Hips. Introducing a brand new hip-enhancing solution for your perfect hourglass figure.

Supreme®/Nike SB Air Max 2 CB ’94 Low, Los Angeles, 2026

paris settings🤞new drop this sunday, april 19, 8pm uk time ⏳

a movie 🇲🇦

@LonnieTheHawk for SKIMS Mens. The legendary golfer is back for one more round, and this time, he’s wearing SKIMS.

@lonniethehawk for SKIMS Mens takes over Times Square.

Makes you look twice 👀 ​

It’s finally available!!

More like this

Bigger. Bolder. XLG.

Nik, New York, 2026

we live sunday 2nd march, 8pm uk time

Supreme/ICE Hoops FX Arcade Machine, 2025

Coming June 5: The Ultimate Hips. Introducing a brand new hip-enhancing solution for your perfect hourglass figure.

Supreme®/Nike SB Air Max 2 CB ’94 Low, Los Angeles, 2026

paris settings🤞new drop this sunday, april 19, 8pm uk time ⏳

a movie 🇲🇦

@LonnieTheHawk for SKIMS Mens. The legendary golfer is back for one more round, and this time, he’s wearing SKIMS.

@lonniethehawk for SKIMS Mens takes over Times Square.

Makes you look twice 👀 ​

It’s finally available!!

Makes you look twice 👀

Makes you look twice 👀