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You don’t follow history – you build on it ⚡️ - adidas | Savedd

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You don’t follow history – you build on it ⚡️

You don’t follow history – you build on it ⚡️ The Adizero Adios Pro 5 takes forward the record-breaking innovation Sabastian Sawe raced in with the Adizero Adios Pro Evo 3. Featuring ENERGYRIM technology that revolutionised the use of carbon in a super shoe. Faster. Fastest. Adizero. #ADIZERO Adios Pro 5

Footwear Product-focused Product reveal Performance-led Sportswear

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The idea

Reference notes

A white Adizero shoe with a visible time marking is shown first, then turns into a bright pink shoe. The caption presents the pink Adios Pro 5 as the next step after the record-breaking shoe.

Format

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