reversible & waterproof

reversible & waterproof ( link in bio ) #streetwear #raincoat

One model Humour Product-focused Product reveal Menswear One location Shot on phone Streetwear

Patterns

Pattern · Reversible switch

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Why it works

01
Instant, funny confusion
The dialogue flips expectations. Viewers stop to hear who’s being talked about.

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0:10

PeopleSense

STREET STYLE ESSENTIALS

Music-ledProduct-focusedLow budget

0:16

PeopleSense

REVERSIBLE JACKET, SWITCH YOUR LOOK IN SECONDS

Product-focusedNo dialogueOne location

0:09

PeopleSense

CONE RAW DENIM CURVED JEANS

Music-ledProduct-focusedNo dialogue

0:20

More Money More Love

Marketing at its best 😮‍💨

HumourProduct-focusedStorytelling

0:12

Maybthiswillwork

Crimson Thermal Sets drop

HumourProduct-focusedCinematic

0:08

blacktailor

MASK HOODIE NOW LIVE.

Product-focusedSurveillanceNo dialogue

0:09

EmoBrother

Accidentally found my next favorite fit.

HumourProduct-focusedLow budget

0:20

Wants and Needs

002 Sweatsuit Restocking

HumourLow budgetNo dialogue

0:17

Ssaint Society

That’s how we greet people in this generation?

HumourProduct-focusedLow budget

0:14

Maybthiswillwork

MEMBERS ONLY VOL 2

Product-focusedStorytellingCinematic

0:42

Expo-Iso

July 16th

Performance-ledProduct-focusedCinematic

0:09

f/fected

styling our previous & future styles 👀

Product-focusedStudioNo dialogue

reversible & waterproof

Patterns

Why it works

Instant, funny confusion

Make it yours

Unlock the full breakdown

More like this

STREET STYLE ESSENTIALS

REVERSIBLE JACKET, SWITCH YOUR LOOK IN SECONDS

CONE RAW DENIM CURVED JEANS

Marketing at its best 😮‍💨

Crimson Thermal Sets drop

MASK HOODIE NOW LIVE.

Accidentally found my next favorite fit.

002 Sweatsuit Restocking

That’s how we greet people in this generation?

MEMBERS ONLY VOL 2

July 16th

styling our previous & future styles 👀

More like this

STREET STYLE ESSENTIALS

REVERSIBLE JACKET, SWITCH YOUR LOOK IN SECONDS

CONE RAW DENIM CURVED JEANS

Marketing at its best 😮‍💨

Crimson Thermal Sets drop

MASK HOODIE NOW LIVE.

Accidentally found my next favorite fit.

002 Sweatsuit Restocking

That’s how we greet people in this generation?

MEMBERS ONLY VOL 2

July 16th

styling our previous & future styles 👀