Nichijō(日常) 5 piece collection releasing 7/11 6pm AEDT

Nichijō(日常) 5 piece collection releasing 7/11 6pm AEDT 🎥 @benjibeacham @fleurradford 🎵 @cap1tala Model: @cap1tala

Fashion film On location Black and white Storytelling Streetwear

Patterns in this Creative

Ideas and formats brands keep coming back to.

The idea

Reference notes

A black-and-white streetwear film pairs a reflective spoken monologue with city scenes and close views of a model wearing Shinzo pieces. The brand appears on the clothing, while the caption gives the collection name and release time.

Format

Black-and-white streetwear campaign film

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Broken Planet

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On locationOutdoorSportswear

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Supreme

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On locationOutdoorStreetwear

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Product-focusedLarge castOn location

2.1M2:28

Supreme

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Performance-ledOn locationOutdoor

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Supreme

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Culture-ledPerformance-ledOn location

10.3M0:50

adidas

The dream is never built alone; it grows through the people who raise us, the places that ground us, and the voices that believed in us before the world ever...

CommunityStorytellingFootwear

794K0:10

adidas

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HumourProduct-focusedFootwear

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adidas

Not every adventure makes the group chat. Some of them becomes the story.

Product-focusedStorytellingSurrealism

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More Money More Love

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On locationOutdoorLookbook

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SKIMS

NikeSKIMS: Bodies at work on the steps of The New York Public Library Stephen A. Schwarzman Building.

CollaborationOn locationActivewear

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SKIMS

Roberto Cavalli and SKIMS unite in this extravagant collaboration of standout swim styles, chiffon cover‑ups, and exotic animal prints.

CollaborationOn locationOutdoor

Nichijō(日常) 5 piece collection releasing 7/11 6pm AEDT

Patterns in this Creative

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