Rugged by design, redefined by SKIMS, worn by @postmalone.

Celebrity-led On location Underwear Menswear Outdoor

The idea

Reference notes

Post Malone poses in SKIMS boxer briefs, a cowboy hat and an axe in a rugged outdoor setting. He walks out of frame, leaving the landscape empty.

Format

Celebrity fashion campaign

722K0:23

SKIMS

@LonnieTheHawk for SKIMS Mens. The legendary golfer is back for one more round, and this time, he’s wearing SKIMS.

HumourProduct-focusedCelebrity-led

493K0:16

SKIMS

@postmalone for SKIMS Mens.

Product-focusedCelebrity-ledOutdoor

374K0:07

adidas

adiSignature by adidas Originals.

StudioActivewearMenswear

108K0:13

More Money More Love

SET YOUR ALARMS - 3 DAYS LEFT - MOREMONEYMORELOVE FALL/WINTER 02 RELEASING SUNDAY 12PM CET.

On locationOutdoorLookbook

714K0:10

Broken Planet

paris settings🤞new drop this sunday, april 19, 8pm uk time ⏳

On locationOutdoorStreetwear

456K0:11

Broken Planet

a movie 🇲🇦

On locationOutdoorSmall cast

362K0:10

Broken Planet

mystery drop this friday, november 28th, 8pm uk time 🔮 up to 70% off 🤯

MysteryLarge castOn location

364K0:29

adidas

adiSignature by adidas Originals.

ActivewearMenswearSportswear

1.9M2:03

Supreme

Lil B, SMASH, 2026

Music-ledPerformance-ledMenswear

2.1M2:28

Supreme

Spitfire, São Paulo, 2026

Performance-ledOn locationOutdoor

1.6M1:33

Supreme

Seoul, 2026

Culture-ledPerformance-ledOn location

10.3M0:50

adidas

The dream is never built alone; it grows through the people who raise us, the places that ground us, and the voices that believed in us before the world ever...

CommunityStorytellingFootwear

Rugged by design, redefined by SKIMS, worn by @postmalone.

More like this

@LonnieTheHawk for SKIMS Mens. The legendary golfer is back for one more round, and this time, he’s wearing SKIMS.

@postmalone for SKIMS Mens.

adiSignature by adidas Originals.​

SET YOUR ALARMS - 3 DAYS LEFT - MOREMONEYMORELOVE FALL/WINTER 02 RELEASING SUNDAY 12PM CET.

paris settings🤞new drop this sunday, april 19, 8pm uk time ⏳

a movie 🇲🇦

mystery drop this friday, november 28th, 8pm uk time 🔮 up to 70% off 🤯

adiSignature by adidas Originals.

Lil B, SMASH, 2026

Spitfire, São Paulo, 2026

Seoul, 2026

The dream is never built alone; it grows through the people who raise us, the places that ground us, and the voices that believed in us before the world ever...

More like this

@LonnieTheHawk for SKIMS Mens. The legendary golfer is back for one more round, and this time, he’s wearing SKIMS.

@postmalone for SKIMS Mens.

adiSignature by adidas Originals.​

SET YOUR ALARMS - 3 DAYS LEFT - MOREMONEYMORELOVE FALL/WINTER 02 RELEASING SUNDAY 12PM CET.

paris settings🤞new drop this sunday, april 19, 8pm uk time ⏳

a movie 🇲🇦

mystery drop this friday, november 28th, 8pm uk time 🔮 up to 70% off 🤯

adiSignature by adidas Originals.

Lil B, SMASH, 2026

Spitfire, São Paulo, 2026

Seoul, 2026

The dream is never built alone; it grows through the people who raise us, the places that ground us, and the voices that believed in us before the world ever...

adiSignature by adidas Originals.

adiSignature by adidas Originals.