*Just a normal day for @caitlinclark22.

*Just a normal day for @caitlinclark22. Wake up. Eat cereal. Lace up the Caitlin 1. Sell out arenas. Repeat.

Celebrity-led Humour Footwear Basketball Contrast Sportswear Everyday life

The idea

Reference notes

Caitlin Clark is presented as an ordinary woman with ordinary hobbies, then the narration lists her extraordinary basketball career and signature shoes. The joke is that she treats all of it as completely normal.

Format

Deadpan narrated athlete profile

36.6M1:00

SKIMS

The NikeSKIMS Spring ’26 Collection, featuring @lalalalisa_m, arrives February 5.

CollaborationCelebrity-ledActivewear

10.3M0:50

adidas

The dream is never built alone; it grows through the people who raise us, the places that ground us, and the voices that believed in us before the world ever...

CommunityStorytellingFootwear

5.1M0:25

adidas

the dragon | one game. no borders. 🐉

CollaborationAnimationFootwear

3M0:19

adidas

moonwalkin’ | not by a LNGSHOT 🎯

CollaborationSurrealismAnimation

1.6M1:44

Supreme

Supreme®/Nike SB Air Max 2 CB ’94 Low, Los Angeles, 2026

CollaborationProduct-focusedFootwear

1.6M0:53

Supreme

Supreme/ICE Hoops FX Arcade Machine, 2025

HumourParticipation / ChallengeProduct-focused

722K0:23

SKIMS

@LonnieTheHawk for SKIMS Mens. The legendary golfer is back for one more round, and this time, he’s wearing SKIMS.

HumourProduct-focusedCelebrity-led

285K0:13

Broken Planet

miami settings

Music-ledOn locationSportswear

274K0:09

Broken Planet

top league trackset 😤

Performance-ledProduct-focusedActivewear

244K0:08

Broken Planet

allstars jersey set🎖️

On locationOutdoorSportswear

897K0:27

Supreme

Supreme®/Fox Racing®

CollaborationSportswearCampaign montage

1.4M0:15

SKIMS

NikeSKIMS is here. A new brand for those who refuse to compromise.

CollaborationOutdoorActivewear

*Just a normal day for @caitlinclark22.

More like this

The NikeSKIMS Spring ’26 Collection, featuring @lalalalisa_m, arrives February 5.

The dream is never built alone; it grows through the people who raise us, the places that ground us, and the voices that believed in us before the world ever...

the dragon | one game. no borders. 🐉

moonwalkin’ | not by a LNGSHOT 🎯​

Supreme®/Nike SB Air Max 2 CB ’94 Low, Los Angeles, 2026

Supreme/ICE Hoops FX Arcade Machine, 2025

@LonnieTheHawk for SKIMS Mens. The legendary golfer is back for one more round, and this time, he’s wearing SKIMS.

miami settings

top league trackset 😤

allstars jersey set🎖️

Supreme®/Fox Racing®

NikeSKIMS is here. A new brand for those who refuse to compromise.

More like this

The NikeSKIMS Spring ’26 Collection, featuring @lalalalisa_m, arrives February 5.

The dream is never built alone; it grows through the people who raise us, the places that ground us, and the voices that believed in us before the world ever...

the dragon | one game. no borders. 🐉

moonwalkin’ | not by a LNGSHOT 🎯​

Supreme®/Nike SB Air Max 2 CB ’94 Low, Los Angeles, 2026

Supreme/ICE Hoops FX Arcade Machine, 2025

@LonnieTheHawk for SKIMS Mens. The legendary golfer is back for one more round, and this time, he’s wearing SKIMS.

miami settings

top league trackset 😤

allstars jersey set🎖️

Supreme®/Fox Racing®

NikeSKIMS is here. A new brand for those who refuse to compromise.

moonwalkin’ | not by a LNGSHOT 🎯

moonwalkin’ | not by a LNGSHOT 🎯