YG POP UP, SUMMER SALE 💷

YG POP UP, SUMMER SALE 💷 This Saturday in soho at 3PM {Marshall St, W1F 7EL} - FIRST 25 BUYERS GET @nandosuk gift 🐓 - 33 PEOPLE CAN BUY & ENTER the YG Cereal box RAFFLE… ALL boxes contain a T-shirt BUT only 1 box contains £200 inside 🤑 - FREE drinks from @drinkpoppi 🍇 - YG JERSEYS £40 / YG JORTS £50 / YG CEREAL BOX RAFFLE £40 *cash only* 🎥 @anfilms

Cinematic Humour Product-focused Product reveal Performance-led Menswear Streetwear

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Patterns in this Creative

Ideas and formats brands keep coming back to.

Sale announcementExplore this pattern

The idea

Reference notes

A man calls a friend, then heads into a corner shop where YG clothes are on sale. The shopkeeper pitches the mystery box and giveaways, and the conversation ends with a joke about not even being able to get a drink.

Format

Corner-shop promo skit

1.9M2:03

Supreme

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Music-ledPerformance-ledMenswear

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adidas

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HumourProduct-focusedFootwear

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SKIMS

@LonnieTheHawk for SKIMS Mens. The legendary golfer is back for one more round, and this time, he’s wearing SKIMS.

HumourProduct-focusedCelebrity-led

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SKIMS

@lonniethehawk for SKIMS Mens takes over Times Square.

HumourProduct-focusedStorytelling

274K0:07

Broken Planet

game day 🎮

One locationSmall castMenswear

833K0:11

Broken Planet

we live sunday 2nd march, 8pm uk time

Product-focusedLarge castOn location

686K0:13

Broken Planet

had to bring this one back 😌

Music-ledParticipation / ChallengePerformance-led

1.6M0:53

Supreme

Supreme/ICE Hoops FX Arcade Machine, 2025

HumourParticipation / ChallengeProduct-focused

2.1M2:28

Supreme

Spitfire, São Paulo, 2026

Performance-ledOn locationOutdoor

1M0:14

SKIMS

Coming June 5: The Ultimate Hips. Introducing a brand new hip-enhancing solution for your perfect hourglass figure.

HumourProduct-focusedUnderwear

374K0:07

adidas

adiSignature by adidas Originals.

StudioActivewearMenswear

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adidas

Not every adventure makes the group chat. Some of them becomes the story.

Product-focusedStorytellingSurrealism

YG POP UP, SUMMER SALE 💷

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adiSignature by adidas Originals.​

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